Pashu Aushadhi Logo Design Competition 2026 by MyGov [₹50,000 Prize]: Submit by Nov 15

The Department of Animal Husbandry and Dairying, in collaboration with MyGov, is inviting citizens to design the official logo for the Pashu Aushadhi initiative. The winning designer will receive ₹50,000 and a Certificate of Appreciation.

Click here to participate in the Pashu Aushadhi Logo Design Competition.

About the Department

The Department of Animal Husbandry and Dairying functions under the Ministry of Fisheries, Animal Husbandry and Dairying, Government of India.

The Department is responsible for policies and programmes concerning livestock health, dairy development, animal disease control and the welfare of livestock farmers.

About Pashu Aushadhi

Pashu Aushadhi is being implemented under the Department’s Livestock Health and Disease Control Programme.

The initiative seeks to make quality generic veterinary medicines available to livestock farmers at affordable prices through Pashu Aushadhi Vikray Kendras. These centres are proposed to be established through cooperative societies and PM Kisan Samriddhi Kendras.

About the Competition

The nationwide competition aims to develop a distinctive visual identity for Pashu Aushadhi.

The selected logo may be used across:

• Publicity and awareness campaigns
• Veterinary-medicine packaging and branding
• Pashu Aushadhi Vikray Kendra signboards
• Government websites and digital platforms
• Social-media communication
• Publications, banners and other official material

Participants should create a logo representing affordable generic veterinary medicines, trust, livestock health and support for farmers and rural communities.

Eligibility Criteria

Citizens across India may participate in the competition.

The official MyGov announcement does not specify any age, educational qualification or professional-experience requirement.

Participants should maintain an accurate and updated MyGov profile before submitting their entries.

Theme and Design Concept

The logo should communicate the objectives and spirit of Pashu Aushadhi.

It should be:

• Simple and distinctive
• Meaningful and easily recognisable
• Relevant to animal health and affordable veterinary medicines
• Suitable for livestock farmers and rural communities
• Adaptable for both digital and print applications
• Effective in colour as well as monochrome

Prize

The winner will receive:

₹50,000 Cash Prize

The winner will also receive a Certificate of Appreciation.

Only one winning prize has been announced on the official page.

Technical Guidelines

• The logo should be submitted in a high-resolution JPEG or PNG format.
• Both colour and monochrome versions should be prepared.
• A brief concept note explaining the idea and symbolism of the logo should accompany the submission.
• The concept note should preferably not exceed 200 words.
• The logo must not contain any watermark, signature, name, initials or identifying mark.
• It must be scalable and suitable for websites, social media, publications, medicine packaging, signboards, banners and other publicity material.
• The selected winner may be asked to provide the original editable or vector source file in an appropriate format.

Participants should check the submission form for the precise file-size limit and any additional upload requirements because these are not stated on the public contest page.

Originality and AI Policy

The logo must be:

• The participant’s original work;
• Unpublished and created specifically for this competition;
• Free from plagiarism; and
• Free from third-party copyright, trademark or other intellectual-property violations.

Copied, previously published or previously used designs may be disqualified.

Designs generated or substantially created using AI tools may also be liable for disqualification. Participants should therefore submit their own independently created work and retain source files or process evidence.

Evaluation Criteria

Entries may be assessed on:

1. Relevance to the objectives and theme of Pashu Aushadhi
2. Originality and creativity
3. Simplicity and ease of recognition
4. Suitability for digital and print media
5. Scalability and adaptability in colour and monochrome
6. Overall visual appeal
7. Clarity of the underlying concept
8. Any additional criterion determined by the Department

How to Submit?

Interested participants may follow these steps:

1. Create an original logo based on the objectives of Pashu Aushadhi.
2. Prepare its colour and monochrome versions.
3. Write a concept note of preferably not more than 200 words.
4. Visit the official competition page on MyGov.
5. Log in or register through MyGov Auth or MeriPehchaan.
6. Complete the required participant information.
7. Upload the logo and concept note in the prescribed fields.
8. Review the entry carefully before final submission.

Click here to log in and submit your logo through MyGov.

Important Dates

• Competition opened: October 15, 2026 at 11:06 AM IST
• Submission deadline: November 15, 2026 at 11:45 PM IST

The official MyGov listing confirms the competition period and closing time.

Participants are advised to submit early and retain a copy of their final design, concept note and editable source file.

Click here to view the official Pashu Aushadhi Logo Design Competition page.

Click here to read the official Terms and Conditions.